Let's turn your idea into business

Hello there!🤩

I’m Petruta Tuliga, founder and CEO at Parentool and business consultant for first-time entrepreneurs.

I’m on a mission to guide people to build businesses that are in alignment with their true nature and calling.

  • Businesses that feel good.
    Businesses that feel empowering.
  • Businesses that don’t require sacrificing your values.
  • Businesses that offer you the freedom you crave.
  • Businesses that make you scream from the top of your lungs: ‘’Fuck yes! I created this!’’

Over the past 12 years, I’ve worn many hats—marketer, founder, consultant, strategist—and each role has shaped how I see business and entrepreneurship today.

I started in marketing, diving deep into employer branding and product marketing, mostly in SaaS and IT. Working with companies like Google and Apple gave me a front-row seat to what makes businesses thrive. But my real passion? Helping first-time entrepreneurs cut through the noise and build something real.

I know firsthand how messy and unpredictable the founder journey can be. When I started Parentool, I had:

  • No money
  • No technical knowledge
  • No experience in the parenting industry
  • Plenty of self-doubt and impostor syndrome

And yet, I built a platform that now serves over 20,000 parents across 50+ countries, with a growing team of 50+ specialists supporting them.

But I didn’t want to stop there. I know how lonely and overwhelming the first steps in business can be, so I created La Primul Business—a community built for first-time entrepreneurs who need clarity, direction, and a solid foundation. It’s the kind of support I wish I had when I was starting out, filled with real talk, strategies, and insights that actually move the needle.

Let’s take your idea from “just a dream” to something sustainable and truly yours. 🚀

I work with:

The first-time entrepreneur

stuck between a job and the leap into business. Check out my Guide: from employee to entrepreneur here.

The business owner who’s hit a plateau

struggling to grow, reposition, or scale.

The tech founder who’s tired of guesswork

and wants clear, tested strategies instead of fluff.

Here we make dreams come true without sacrificing our values.

My expertize:

From Idea to Launch

I love taking an idea—whether it’s a business, product, or course—and turning it into something real. I can guide you to:


✅ Validate your idea before sinking time and money into it
✅ Build a simple, effective structure for launch
✅ Find your first clients and start making sales
✅ Launch with confidence and a solid strategy

Marketing & Growth Strategy

Not a marketer? No problem. I’ve built businesses and communities without spending a fortune on ads, and I can show you how to:


✅ Market your business without feeling “salesy”
✅ Use content and storytelling to attract the right people
✅ Grow organically through social media, community, and referrals
✅ Stand out in a crowded market and position yourself effectively

Business Strategy

Whether you’re launching a product, a service, or a tech startup, I can guide you:


✅ Choose the right business model that fits your vision and market

✅ Build a solid foundation so you’re not just winging it
✅ Price your offer strategically so people actually buy
✅ Create a roadmap for sustainable growth (not just short-term wins)
✅ Know when to bootstrap, when to invest, and when (or if) to raise funds

Guiding you from:

  • Wondering if you should quit your job ➝ To having a clear action plan
  • Scrolling through advice without direction ➝ To executing a business model that works for you
  • Feeling overwhelmed by marketing, sales, and strategy ➝ To running a business with confidence and clarity
  • Doing everything alone ➝ To having support, mentorship, and proven strategies

Ready to work together?

Guides and programs

Check out the guides and programs I've prepared for you.

One to one business call

Book a one to one strategy call and let's get your business going.

Feeling stuck between your job and entrepreneurship? Leap with confidence

Thinking about leaving your 9-5 to start your own business? This guide walks you through the mindset shifts, practical steps, and real challenges of making the leap—without feeling lost or overwhelmed.

Learn how to build a solid foundation, manage uncertainty, and take action with confidence so you can turn your vision into a sustainable business.

Ready to make the transition? Get the guide now! 🚀

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